M&S 2016 Christmas Ad

Discuss the questions:
What emotions do you expect from a Christmas ad?
What kinds of stories do Christmas ads usually tell and why?
Have you seen any Christmas ads that made you feel something special (happy, sad, nostalgic)?
- What can be the purpose of Christmas ads?
Let’s study some words that can help us express our opinion regarding the Christmas holidays!
Watch the video
Discuss the questions:
What values does the advert highlight (e.g., generosity, love, family)?
How does the advert use storytelling to connect with viewers?
Why might companies choose emotional stories rather than just showing their products?
Christmas Discussion Questions
How do you usually celebrate Christmas?
Do you prefer spending Christmas at home or traveling somewhere? Why?
Who do you usually spend Christmas with?
What is your favorite Christmas tradition?
Do you like giving gifts or receiving them more? Why?
What is the most memorable Christmas you have ever had?
Do you prefer a big Christmas dinner or a small, cozy one?
Have you ever made a Christmas gift for someone yourself? What was it?
Which Christmas decoration do you like the most and why?
If you could celebrate Christmas anywhere in the world, where would you go and why?